Minneapolis (February 07, 2012) —
Target and Michael Graves Design Group today announced the final installment of the Michael Graves Design® Collection for Target. Arriving in stores in March 2012, this final collection of product marks the last year of the ground-breaking partnership between Target and Michael Graves.
The Michael Graves Design® Collection for Target debuted in January 1999 and pioneered the movement to bring innovative design to all. Throughout the last 13 years, Target and Graves collaborated on more than 2,000 products, including the now famous Pop Art Toaster and Spinning Whistle Teakettle. In addition, the partnership spanned multiple architectural projects including the Washington Monument Restoration, the Elephant Fountain at St. Jude’s Children’s Research Hospital, and the Target Wing of the Minneapolis Institute of Arts. The final Michael Graves Design Collection for Target of kitchen gadgets, cleaning tools, and storage solutions will hit Target stores in March, and will be available in stores and online through Dec. 31, 2012 or until supplies last.
“Michael Graves was Target’s first and longest-standing design partner to date. Together we created an iconic product collection that expertly blended design with function,” said Stacia Andersen, senior vice president of home, merchandising, Target. “While this partnership is coming to end, Target remains dedicated to bringing our guests innovative design in new and meaningful ways.”
“Beginning in 1997 with the Washington Monument, Target has been a wonderful partner who has afforded me an opportunity to bring great design to America on a scale that was unimaginable before our partnership,” said Michael Graves. “I am very proud of the design work and its legacy, and I look forward to continued opportunities to design great products for American homes.”
About Target
Minneapolis-based Target Corporation (NYSE:TGT) serves guests at 1,763 stores across the United States and at Target.com. The company plans to open its first stores in Canada in 2013. In addition, the company operates a credit card segment that offers branded proprietary credit card products. Since 1946, Target has given 5 percent of its income through community grants and programs; today, that giving equals more than $3 million a week. For more information about Target’s commitment to corporate responsibility, visit Target.com/hereforgood.
About Michael Graves Design Group
Michael Graves Design Group has been in the forefront of product design for over 25 years. MGDG has designed and brought to market over 2,500 products for clients such as Target, Alessi, Stryker and Disney. Michael Graves & Associates has designed the architecture and interiors of over 350 buildings worldwide, including hotels and resorts, civic and cultural projects, office buildings, healthcare facilities, residences and academic buildings. Graves and the firms have received over 200 awards for design excellence. For more information, visit www.michaelgraves.com.
